Resources

Playbooks

Why reinvent the wheel each time you plan a campaign, organize an presentation, movie screening or festival? Green Heating and Cooling events, solarize campaigns, food waste campaigns… it’s been done before, so let’s learn from those experiences: what worked, what didn’t.

In collaboration with our large Community of Communities, which gathers decades of organizers’ experience, MassEnergize is developing event playbooks that explain the best practices for event outreach and flow, up-to-date materials like infographics, slideshows and handouts, surveys to share, and follow-up tips.

  • Green Heating and Cooling event in person
  • Green Heating and Cooling event on zoom
  • Engaging your Congregation
  • Electric Vehicle events
  • Green electricity, rooftop and community solar
  • Community Choice Electricity
  • Year-long campaigns

Outreach tools

Even the weathered community organizer can learn new tricks and up their game. MassEnergize enables a powerful network to share experiences with, Social Media tools, marketing platforms and customer relationships management tools, to name but a few.

MassEnergize has also developed its own community outreach toolkit. Simple and easy to use, this outreach planner allows you to have a dynamic overview of all the possible outreach channels in your community: community organizations, media, influential individuals, businesses, and
government channels. You update the planner each time you need to activate these channels to spread the word about an event or a campaign you are running.